Tech Humanist Meets Las Vegas: Experience and Purpose at Adobe Summit

The Adobe Summit has been taking place in Las Vegas this week, and having attended as part of the Adobe Insiders influencers program, I’ve come away not only with a striking sleep deficit, but also with a wonderful sense of satisfaction that the world is adapting to share my beliefs that when it comes to digital transformation and being ready for the future, what matters most are purpose and experience.

As an experience strategist who advises leaders on digital transformation, it was encouraging to me that so many of the leaders on stage spoke to themes I’ve been advocating for quite some years now.

As I wrote in Tech Humanist,

The best way to know what tech to invest in is by thinking about your own organizational purpose and what emerging tech applications align with it and would amplify it to create a more meaningful experience for your customer.